---
title: Product/Market Fit Survey
product: Form Library
description: Discover the fastest way to assess your product's market fit with this free demo. Learn how to configure a product market fit survey and run it in you JavaScript app in minutes using a sample JSON schema of the survey.
framework: jQuery
source: https://surveyjs.io/form-library/examples/how-to-configure-and-embed-product-market-fit-survey/jquery
index: https://surveyjs.io/form-library/examples/overview.md
---

# Product/Market Fit Survey (jQuery)

## Files

### `public/index.html`

```html
<div id="surveyElement" style="position: absolute; top: 0; left: 0; right: 0; bottom: 0; min-height: 100%; height:100%"></div>
```

### `src/index.css`

```css
/* You can add your custom CSS here. */
```

### `src/index.js`

```js
import $ from "jquery";
import { Model } from "survey-core";
import "survey-js-ui";
import "survey-core/survey-core.min.css";
import "./index.css";
import { json } from "./json";

const survey = new Model(json);
survey.onComplete.add((sender, options) => {
    console.log(JSON.stringify(sender.data, null, 3));
});

$("#surveyElement").Survey({ model: survey });
```

### `src/json.js`

```js
export const json = {
 "title": "Product/Market Fit Survey Template",
 "pages": [
  {
   "name": "page1",
   "elements": [
    {
     "type": "radiogroup",
     "name": "customer_role",
     "title": "What best describes your role?",
     "showOtherItem": true,
     "choices": [
      "Engineering Lead",
      "Project Manager",
      "Software Developer",
      "Designer",
      "Product Manager",
      "CEO / Founder",
      "Customer Support"
     ],
     "otherText": "Other",
     "colCount": 3
    },
    {
     "type": "radiogroup",
     "name": "start_using",
     "title": "How did you start using the product?",
     "choices": [
      {
       "value": "created",
       "text": "I created my account"
      },
      {
       "value": "invited",
       "text": "I was invited to an account"
      }
     ]
    },
    {
     "type": "radiogroup",
     "name": "product_discovering",
     "title": "How did you first discover the product? ",
     "showOtherItem": true,
     "choices": [
      "Friend or colleague",
      "Search engine",
      "Facebook",
      "Twitter",
      "Blog"
     ],
     "otherText": "Other",
     "colCount": 3
    },
    {
     "type": "radiogroup",
     "name": "paid_customer",
     "title": "Do you currently pay for the product? ",
     "isRequired": true,
     "choices": [
      "Yes",
      "No"
     ]
    }
   ]
  },
  {
   "name": "page2",
   "elements": [
    {
     "type": "radiogroup",
     "name": "product_fit",
     "title": "How would you feel if you could no longer use the product?",
     "isRequired": true,
     "choices": [
      {
       "value": "3",
       "text": "Very disappointed"
      },
      {
       "value": "2",
       "text": "Somewhat disappointed"
      },
      {
       "value": "1",
       "text": "Not disappointed"
      }
     ]
    },
    {
     "type": "comment",
     "name": "product_fit_comment",
     "visibleIf": "{product_fit} notempty",
     "title": "Please help us understand why you selected the answer above"
    }
   ]
  },
  {
   "name": "page3",
   "elements": [
    {
     "type": "radiogroup",
     "name": "product_alternative",
     "title": "What would you use as an alternative if [the product] were no\nlonger available?",
     "showOtherItem": true,
     "choices": [
      "Alternative 1",
      "Alternative 2",
      "Alternative 3",
      "Alternative 4",
      "Alternative 5",
      "Alternative 6"
     ],
     "otherText": "Other (please name)",
     "colCount": 3
    },
    {
     "type": "radiogroup",
     "name": "product_benefit",
     "title": "What is the primary benefit that you have received from the\nproduct?",
     "showOtherItem": true,
     "choices": [
      "Benefit 1",
      "Benefit 2",
      "Benefit 3",
      "Benefit 4",
      "Benefit 5",
      "Benefit 6"
     ],
     "colCount": 3
    },
    {
     "type": "radiogroup",
     "name": "product_recommend",
     "title": "Have you recommended the product to anyone?",
     "choices": [
      "Yes",
      "No"
     ]
    }
   ]
  },
  {
   "name": "page4",
   "elements": [
    {
     "type": "rating",
     "name": "nps_score",
     "title": "How likely are you to recommend the product to a friend or\ncolleague? ",
     "isRequired": true,
     "rateMin": 0,
     "rateMax": 10,
     "minRateDescription": "Most unlikely",
     "maxRateDescription": "Most likely"
    },
    {
     "type": "radiogroup",
     "name": "favorite_functionality",
     "title": "What's your favorite functionality / add-on for the product?",
     "showOtherItem": true,
     "choices": [
      "Feature 1",
      "Feature 2",
      "Feature 3",
      "Feature 4",
      "Feature 5",
      "Feature 6"
     ],
     "colCount": 3
    },
    {
     "type": "comment",
     "name": "product_improvement",
     "title": "How could the product be improved to better meet your\nneeds?"
    }
   ]
  },
  {
   "name": "page5",
   "elements": [
    {
     "type": "multipletext",
     "name": "contact_customer",
     "title": "Want us to follow-up? Leave your name and email here:",
     "items": [
      {
       "name": "Name"
      },
      {
       "name": "E-mail",
       "inputType": "email",
       "validators": [
        {
         "type": "email"
        }
       ]
      }
     ]
    }
   ]
  }
 ]
};
```

### `src/theme.js`

```js
export const themeJson = {};
```

### `package.json`

```json
{
  "dependencies": {
    "jquery": "latest",
    "survey-core": "latest",
    "survey-js-ui": "latest"
  }
}
```

## Other Frameworks

- [Angular](https://surveyjs.io/form-library/examples/how-to-configure-and-embed-product-market-fit-survey/angular.md)
- [React](https://surveyjs.io/form-library/examples/how-to-configure-and-embed-product-market-fit-survey/reactjs.md)
- [Vue 3](https://surveyjs.io/form-library/examples/how-to-configure-and-embed-product-market-fit-survey/vue3js.md)
- [Vanilla JS](https://surveyjs.io/form-library/examples/how-to-configure-and-embed-product-market-fit-survey/vanillajs.md)